Diane Green
Asus monitors are known for their high-quality displays, catering to both casual and professional users. With that said, the price of Asus monitors, particularly those geared towards gaming, can be on the higher end. There are several reasons for this, including the need to keep up with the demands of high-end gaming PCs, the higher refresh rates and lower input lag required for gaming, and the smaller market for gaming monitors compared to TV buyers. Additionally, gaming monitors often have more expensive parts and are produced by smaller companies or smaller departments within larger companies, driving up the cost. While some may question the price of Asus monitors, it is important to consider the features and performance they offer, such as smooth gameplay, high-quality visuals, and immersive experiences.
| Characteristics | Values |
|---|---|
| High-end gaming PCs demand higher refresh rates, lower input lag, and smoother displays | Higher refresh rates, lower input lag, smoother displays |
| Smaller market than TV buyers | Smaller market |
| Produced by smaller companies or smaller departments of big companies | Smaller companies/departments |
| Higher price per unit than TVs | Higher price per unit |
| Higher refresh rates and lower input lag than TVs | Higher refresh rates, lower input lag |
| IPS panels are more expensive and complicated than standard monitor panels | IPS panels are more expensive and complicated |
| Larger size and extra features | Larger size, extra features |
| Less risk involved in selling at a higher price than TV companies | Less risk involved in higher prices |
| "Gaming" monitors have a certain prestige | Prestige |
| Gamers like to spend a lot of money and constantly upgrade | High expenditure, constant upgrades |
What You'll Learn
High refresh rates and low input lag
Input lag, on the other hand, refers to the delay between a signal being input into the monitor and the monitor displaying the corresponding image. A lower input lag means that the monitor can display the image more quickly, reducing the time between the user's action and the resulting effect on the screen. This is crucial in competitive gaming, where every split-second decision can be the difference between victory and defeat.
ASUS, being a well-known brand in the gaming monitor space, often incorporates these high refresh rates and low input lag features into their products. The combination of these features with other factors such as display quality, connectivity options, and aesthetics contributes to the overall performance and user experience of the monitor. However, these advanced features and specifications also drive up the cost of the monitor, making ASUS monitors relatively more expensive compared to standard non-gaming alternatives.
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IPS panels
IPS (In-Plane Switching) is a screen technology for liquid-crystal displays (LCDs). IPS panels are one of the four main panel types, the others being TN (Twisted Nematic), VA (Vertical Alignment), and OLED (Organic Light-Emitting Diode). IPS panels are defined by the shifting patterns of their liquid crystals, which are aligned in parallel to produce rich colours.
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Larger screens with extra features
Gaming monitors are deliberately designed to be larger and come with extra features. They aim to maximise every inch of the screen to provide the best value for money. This also increases their overall price. Some gaming monitors feature RGB lighting at the back or have more aesthetically pleasing designs.
The gaming industry isn't as large as the TV-buying market. This means that the price per unit is higher because there is a smaller audience to advertise to. Gaming monitors have more expensive parts, and it is not as simple for companies to manufacture them in bulk overseas. Good companies obtain IPS panels from other companies that charge them a good amount of money.
"Gaming" monitors have a certain prestige attached to the name. Gamers like to spend a lot of money, and they are constantly upgrading various aspects of their setup. It is easy to appeal to this community by releasing the next best thing that will increase the quality of their gaming experience.
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Smaller market than TV buyers
The gaming industry has a smaller market than TV buyers, which makes the price per unit more expensive. Gaming monitors are often produced by smaller companies or smaller departments of big companies. The noticeable difference in price per unit compared to a TV is a direct result of this reality.
If the entire gaming community wanted to decrease the prices of gaming monitors, they would need to bring more people into this market. There aren’t as many graphic designers, video editors, and gamers to make up for the vast amount of the world that buys TVs.
The gaming industry isn’t as large as the TV buyer industry. This means that the price per unit is going to be more expensive because there is a smaller audience to advertise to. Gaming monitor companies don’t have to worry about this as much because they are a smaller industry.
There’s little risk involved in selling gaming monitors at a higher price, unlike TV companies. TV companies always try to make a profit while also providing customers with the most affordable price. If a TV company doesn't sell enough TVs, their overseas manufacturers will end up taking their money to make up for it. This is not as much of a concern for gaming monitor companies as they are a smaller industry.
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Expensive parts
The parts used in ASUS monitors can be expensive for a variety of reasons. Firstly, the panels used in gaming monitors, such as IPS (In-Plane-Switching) panels, are more costly and complex than standard monitor panels. IPS panels provide improved colour accuracy and contrast, making them ideal for gaming, graphic design, and video editing.
Additionally, the gaming industry often sources panels from other companies, which charge a premium for this component. The availability of panels can also impact the price, as limited supply may result in increased costs for manufacturers, which are then passed on to consumers.
ASUS monitors may also incorporate advanced features such as RGB lighting, curved displays, and borderless designs, all of which contribute to the overall expense. These monitors are designed to maximise screen real estate and enhance the gaming experience, but these extra features naturally increase the production cost.
Furthermore, the gaming industry is relatively smaller than the TV buyer industry, which means that the price per unit tends to be higher for gaming monitors. The smaller market size also affects the manufacturing process, as it is more challenging for companies to produce gaming monitors in bulk at reduced costs.
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Frequently asked questions
Asus monitors are expensive because they have to keep up with the demands of high-end gaming PCs. They require higher refresh rates, lower input lag, and the ability to display video games smoothly.
Gaming monitors are deliberately made to be larger, which increases their overall price.
If you're looking for a larger gaming monitor without the hefty price tag, searching for "mount compatible gaming monitors" on Amazon will yield a selection of larger, more affordable options.
